McDonald’s Has a Secret Plan. (Two Words: More Chicken)


What do you think, of when you think of McDonald’s? McDonald’s hopes you’ll start thinking chicken. 

No, they don’t want you to forget about the Big Mac, exactly. But they do hope you’ll soon think of McDonald’s as your go-to place for chicken, before you think of Chick-fil-A, KFC, and its other chicken rivals.

That’s their somewhat secret plan anyway. It comes complete with a codename (“Better Chicken”), and it was outlined in documents McDonald’s shared with company franchises recently. 

The goal: make McDonald’s into a “credible chicken player.” (Doesn’t that sound appetizing?)

Corporatespeak aside, I was wondering if something like this might be coming. 

A McDonald’s in the U.K. caused a stir this week after it shared photos of a “Chicken Big Mac” on social media. (It turns out that the Chicken Big Mac does exist, but only in Australia–where it costs a little bit more than the beef Big Mac, by the way.)

Plus McDonald’s has been pushing a “Seriously Chicken” menu across its locations in Canada, where the slogan is, “It’s like Angus Beef if Angus Beef were Chicken.”

But that tagline sort of sums up the issue for McDonald’s.

We’ve all grown up knowing it (and lovin’ it), as the home of “two all-beef patties…” But today, chicken is perceived as far more healthy than beef. 

“It’s definitely a transformational era for McDonald’s. Chicken is part of that,” an analyst at Motley Fool, Jason Moser, told Bloomberg News, which reported the McDonald’s strategy and said it had seen the strategy outlined in a franchisees’ letter.

Among the things that are part of “Project Better Chicken”? (Or maybe that’s “Operation Better Chicken”), according to Bloomberg:

McDonald’s has already taken steps to elevate its poultry, which was long seen as a serviceable if uninspiring part of the menu. It’s vowed to stop serving chicken with antibiotics and removed artificial preservatives from nuggets. The chain also rolled out Southern-style sandwiches and tenders, which are coated in a crispy buttermilk breading similar to Chick-fil-A.

So, why take on Chick-fil-A so directly?

Why not simply ignore its smaller rival–especially since that’s basically what McDonald’s does to Wendy’s, when the smaller burger restaurant tries to bait the fast food leader?

There are at least 35 good reasons: the difference, in pounds, between the amount of chicken Americans eat every year–and how much beef they eat.

Red meat is going down, while chicken consumption is going up. And that goes straight to the bottom line.

Because while McDonald’s is by far the most successful restaurant chain in terms of total revenue–300 percent higher than second-place Starbucks–that’s largely because it has more restaurants (its own and franchised) than anyone else except Subway.

When you drill down a bit further, it’s only fifth on the list in terms of average sales per store. Two of the three competitors right behind it, Zaxby’s and El Pollo Loco, are chicken places.

Number one on the list, in terms of average store sales? You guessed it: Chick-fil-A, which makes almost twice as much per restaurant as McDonald’s ($4.41 million vs. $2.55 million).

!function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod?n.callMethod.apply(n,arguments):n.queue.push(arguments)};if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version=’2.0′;n.queue=[];t=b.createElement(e);t.async=!0;t.src=v;s=b.getElementsByTagName(e)[0];s.parentNode.insertBefore(t,s)}(window,document,’script’,’https://connect.facebook.net/en_US/fbevents.js’);fbq(‘init’, ‘465833680293850’);fbq(‘track’, “PageView”);

What do you think, of when you think of McDonald’s? McDonald’s hopes you’ll start thinking chicken. 

n

No, they don’t want you to forget about the Big Mac, exactly. But they do hope you’ll soon think of McDonald’s as your go-to place for chicken, before you think of Chick-fil-A, KFC, and its other chicken rivals.

n

That’s their somewhat secret plan anyway. It comes complete with a codename (“Better Chicken”), and it was outlined in documents McDonald’s shared with company franchises recently. 

n

The goal: make McDonald’s into a “credible chicken player.” (Doesn’t that sound appetizing?)

n

Corporatespeak aside, I was wondering if something like this might be coming. 

n

A McDonald’s in the U.K. caused a stir this week after it shared photos of a “Chicken Big Mac” on social media. (It turns out that the Chicken Big Mac does exist, but only in Australia–where it costs a little bit more than the beef Big Mac, by the way.)

n

Plus McDonald’s has been pushing a “Seriously Chicken” menu across its locations in Canada, where the slogan is, “It’s like Angus Beef if Angus Beef were Chicken.”

n

But that tagline sort of sums up the issue for McDonald’s.

n

We’ve all grown up knowing it (and lovin’ it), as the home of “two all-beef patties…” But today, chicken is perceived as far more healthy than beef. 

n

“It’s definitely a transformational era for McDonald’s. Chicken is part of that,” an analyst at Motley Fool, Jason Moser, told Bloomberg News, which reported the McDonald’s strategy and said it had seen the strategy outlined in a franchisees’ letter.

n

Among the things that are part of “Project Better Chicken”? (Or maybe that’s “Operation Better Chicken”), according to Bloomberg:

n

McDonald’s has already taken steps to elevate its poultry, which was long seen as a serviceable if uninspiring part of the menu. It’s vowed to stop serving chicken with antibiotics and removed artificial preservatives from nuggets. The chain also rolled out Southern-style sandwiches and tenders, which are coated in a crispy buttermilk breading similar to Chick-fil-A.

n

So, why take on Chick-fil-A so directly?

n

Why not simply ignore its smaller rival–especially since that’s basically what McDonald’s does to Wendy’s, when the smaller burger restaurant tries to bait the fast food leader?

n

There are at least 35 good reasons: the difference, in pounds, between the amount of chicken Americans eat every year–and how much beef they eat.

n

Red meat is going down, while chicken consumption is going up. And that goes straight to the bottom line.

n

Because while McDonald’s is by far the most successful restaurant chain in terms of total revenue–300 percent higher than second-place Starbucks–that’s largely because it has more restaurants (its own and franchised) than anyone else except Subway.

n

When you drill down a bit further, it’s only fifth on the list in terms of average sales per store. Two of the three competitors right behind it, Zaxby’s and El Pollo Loco, are chicken places.

n

Number one on the list, in terms of average store sales? You guessed it: Chick-fil-A, which makes almost twice as much per restaurant as McDonald’s ($4.41 million vs. $2.55 million).

“,”adinfo”:{“c_type”:”article”,”showlogo”:true,”cms”:”inc205552″,”video”:”no”,”aut”:[“bill-murphy-jr”],”channelArray”:{“topid”:”471″,”topfilelocation”:”icons__of__entrepreneurship”,”primary”:[“lead”,”grow”,”innovate”,”wire”],”primaryFilelocation”:[“lead”,”grow”,”innovate”,”wire”],”primaryname”:[“Lead”,”Grow”,”Innovate”,”Wire”],”sub”:[“icons”,”mktg”,”pivot”],”subFilelocation”:[“icons-of-entrepreneurship”,”marketing”,”pivot”],”subname”:[“Icons of Entrepreneurship”,”Marketing”,”Pivot: Reinvention Central”]},”adzone”:”/4160/mv.inc/lead/icons/icons”},”commentcount”:0,”bzwidgets”:[],”relatedarticles”:[],”comparisongrids”:[],”products”:[]};
pageInfo.articles = [{“inc_headline”:”McDonald’s Has a Stunning Plan to Change How You Think About McDonald’s Forever”,”inc_homepage_headline”:”McDonald’s Has a Stunning Plan to Change How You Think About McDonald’s Forever”,”inc_homepage_headline_ab_test”:null,”inc_twitter_headline”:”McDonald’s Has a Secret Plan. (Two Words:u00a0More Chicken) @billmurphyjr”,”inc_rubric”:null,”inc_title”:”McDonald’s Has a Secret Plan. (Two Words: More Chicken)”,”inc_custom_byline”:null,”inc_deck”:”Did somebody say, “Chicken Big Mac?””,”inc_homepage_deck”:”What do you think, of when you think of McDonald’s? McDonald’s hopes you’ll startu00a0thinking chicken.u00a0″,”inc_sharing_deck”:null,”inc_clean_text”:”

What do you think, of when you think of McDonald’s? McDonald’s hopes you’ll start thinking chicken. 

n

No, they don’t want you to forget about the Big Mac, exactly. But they do hope you’ll soon think of McDonald’s as your go-to place for chicken, before you think of Chick-fil-A, KFC, and its other chicken rivals.

n

That’s their somewhat secret plan anyway. It comes complete with a codename (“Better Chicken”), and it was outlined in documents McDonald’s shared with company franchises recently. 

n

The goal: make McDonald’s into a “credible chicken player.” (Doesn’t that sound appetizing?)

n

Corporatespeak aside, I was wondering if something like this might be coming. 

n

A McDonald’s in the U.K. caused a stir this week after it shared photos of a “Chicken Big Mac” on social media. (It turns out that the Chicken Big Mac does exist, but only in Australia–where it costs a little bit more than the beef Big Mac, by the way.)

n

Plus McDonald’s has been pushing a “Seriously Chicken” menu across its locations in Canada, where the slogan is, “It’s like Angus Beef if Angus Beef were Chicken.”

n

But that tagline sort of sums up the issue for McDonald’s.

n

We’ve all grown up knowing it (and lovin’ it), as the home of “two all-beef patties…” But today, chicken is perceived as far more healthy than beef. 

n

“It’s definitely a transformational era for McDonald’s. Chicken is part of that,” an analyst at Motley Fool, Jason Moser, told Bloomberg News, which reported the McDonald’s strategy and said it had seen the strategy outlined in a franchisees’ letter.

n

Among the things that are part of “Project Better Chicken”? (Or maybe that’s “Operation Better Chicken”), according to Bloomberg:

n

McDonald’s has already taken steps to elevate its poultry, which was long seen as a serviceable if uninspiring part of the menu. It’s vowed to stop serving chicken with antibiotics and removed artificial preservatives from nuggets. The chain also rolled out Southern-style sandwiches and tenders, which are coated in a crispy buttermilk breading similar to Chick-fil-A.

n

So, why take on Chick-fil-A so directly?

n

Why not simply ignore its smaller rival–especially since that’s basically what McDonald’s does to Wendy’s, when the smaller burger restaurant tries to bait the fast food leader?

n

There are at least 35 good reasons: the difference, in pounds, between the amount of chicken Americans eat every year–and how much beef they eat.

n

Red meat is going down, while chicken consumption is going up. And that goes straight to the bottom line.

n

Because while McDonald’s is by far the most successful restaurant chain in terms of total revenue–300 percent higher than second-place Starbucks–that’s largely because it has more restaurants (its own and franchised) than anyone else except Subway.

n

When you drill down a bit further, it’s only fifth on the list in terms of average sales per store. Two of the three competitors right behind it, Zaxby’s and El Pollo Loco, are chicken places.

n

Number one on the list, in terms of average store sales? You guessed it: Chick-fil-A, which makes almost twice as much per restaurant as McDonald’s ($4.41 million vs. $2.55 million).

“,”inc_code_only_text”:null,”inc_pubdate”:”2018-02-13 23:03:10″,”inc_promo_date”:”2018-02-13 23:03:10″,”inc_custom_pubdate”:null,”inc_show_feature_imageflag”:true,”inc_test_before_social_promotionflag”:true,”inc_image_caption_override”:null,”inc_autid”:null,”inc_typid”:1,”inc_staid”:7,”inc_serid”:null,”inc_prtid”:null,”inc_activeflag”:true,”inc_copyeditedflag”:false,”inc_flag_for_reviewflag”:false,”inc_filelocation”:”bill-murphy-jr/mcdonalds-has-a-secret-plan-two-words-more-chicken.html”,”inc_override_url”:null,”inc_hide_commentsflag”:false,”inc_hide_article_sidebarflag”:false,”inc_lock_articleflag”:false,”inc_custom_sidebar”:null,”inc_show_read_moreflag”:true,”inc_display_video_at_bottomflag”:false,”inc_hide_video_prerollflag”:false,”inc_full_width_read_moreflag”:false,”inc_custom_css”:null,”inc_custom_javascript”:null,”inc_canonical_url”:null,”inc_meta_keywords”:”mcdonalds, mcdonald’s, mcdonalds chicken, chick-fil-a, chick fil a, mcdonalds menu, kfc, mcdonalds kfc, mcdonalds seriously chicken, big mac, mcdonalds big mac, chicken big mac”,”inc_column_name_override”:null,”inc_newsworthyflag”:true,”inc_notepad”:null,”inc_track_changesflag”:false,”id”:205552,”channels”:[{“id”:471,”cnl_name”:”Icons of Entrepreneurship”,”cnl_filelocation”:”icons-of-entrepreneurship”,”cnl_custom_color”:null,”cnl_calculated_color”:null,”cnl_contributor_accessflag”:true,”cnl_current_priorityflag”:false,”sortorder”:0},{“id”:25,”cnl_name”:”Marketing”,”cnl_filelocation”:”marketing”,”cnl_custom_color”:null,”cnl_calculated_color”:”F6861F”,”cnl_contributor_accessflag”:true,”cnl_current_priorityflag”:false,”sortorder”:1},{“id”:374,”cnl_name”:”Wire”,”cnl_filelocation”:”wire”,”cnl_custom_color”:null,”cnl_calculated_color”:null,”cnl_contributor_accessflag”:false,”cnl_current_priorityflag”:false,”sortorder”:2},{“id”:409,”cnl_name”:”Pivot: Reinvention Central”,”cnl_filelocation”:”pivot”,”cnl_custom_color”:null,”cnl_calculated_color”:”9DC786″,”cnl_contributor_accessflag”:true,”cnl_current_priorityflag”:false,”sortorder”:2}],”categories”:[],”authors”:[{“aut_name”:”Bill Murphy Jr.”,”aut_last_name_for_sort”:null,”aut_title”:null,”aut_column_name”:”Action Required”,”aut_imgid”:”51492″,”aut_blurb”:”Bill Murphy Jr. is executive editor of operations at Some Spider, and the founder of ProGhostwriters.com. Contact him at billmurphyjr.com.rn”,”aut_footer_blurb”:”Bill Murphy Jr. is executive editor of operations at Some Spider and the founder of ProGhostwriters. Contact him at billmurphyjr.com.”,”aut_twitter_id”:”BillMurphyJr”,”aut_googleplus_id”:null,”aut_entid”:null,”aut_usrid”:”428030″,”aut_admin_username”:null,”aut_base_filelocation”:”bill-murphy-jr”,”aut_atyid”:”2″,”aut_parsely_dashboard_token”:null,”aut_notes”:null,”aut_monthly_commitment”:null,”aut_compensated_authorflag”:null,”aut_newsletter_location”:”https://docs.google.com/forms/d/1mOdRBhhoAnBRvskiXwtgZUZ0CWxVTIJNZeIFTlVZvuQ/viewform”,”aut_tracking_pixel”:null,”aut_engaged”:null,”aut_engaged_status_change_time”:null,”aut_allow_syndicationflag”:null,”time_created”:null,”time_updated”:null,”id”:”3275″,”sortorder”:1,”tbl”:”author”,”fields”:null,”application_path”:”/public_web_sites/www.inc.com/reflex/”,”core_application_url”:”http://www.inc.com/”,”featureimage”:”https://www.incimages.com/uploaded_files/image/170×170/Bill-Murphy_51492.png”,”f2image”:”https://www.incimages.com/uploaded_files/image/100×100/Bill-Murphy_51492.png”,”f3image”:”https://www.incimages.com/uploaded_files/image/50×50/Bill-Murphy_51492.png”,”f0image”:”https://www.incimages.com/uploaded_files/image/336×336/Bill-Murphy_51492.png”,”display_footer_blurb”:”BILL MURPHY JR. is executive editor of operations at Some Spider and the founder of ProGhostwriters. Contact him at billmurphyjr.com.
@BillMurphyJr“,”authorimage”:”https://www.incimages.com/uploaded_files/image/100×100/Bill-Murphy_51492.png”}],”inlineimages”:[],”videos”:[],”images”:[{“id”:345325,”sortorder”:0}],”imagemodels”:[{“id”:345325,”img_foreignkey”:”84709618″,”img_gettyflag”:true,”img_reusableflag”:false,”img_rightsflag”:false,”img_usrid”:0,”img_pan_crop”:null,”img_tags”:null,”img_reference_name”:”getty_84709618.jpg”,”img_caption”:null,”img_custom_credit”:null,”img_bucketref”:null,”img_panoramicref”:”getty_84709618.jpg”,”img_tile_override_imageref”:null,”img_skyscraperref”:null,”img_gallery_imageref”:null,”sizes”:{“panoramic”:{“original”:”uploaded_files/image/getty_84709618.jpg”,”1940×900″:”uploaded_files/image/1940×900/getty_84709618_345325.jpg”,”1270×734″:”uploaded_files/image/1270×734/getty_84709618_345325.jpg”,”0x734″:”uploaded_files/image/0x734/getty_84709618_345325.jpg”,”1150×540″:”uploaded_files/image/1150×540/getty_84709618_345325.jpg”,”970×450″:”uploaded_files/image/970×450/getty_84709618_345325.jpg”,”640×290″:”uploaded_files/image/640×290/getty_84709618_345325.jpg”,”635×367″:”uploaded_files/image/635×367/getty_84709618_345325.jpg”,”0x367″:”uploaded_files/image/0x367/getty_84709618_345325.jpg”,”575×270″:”uploaded_files/image/575×270/getty_84709618_345325.jpg”,”385×240″:”uploaded_files/image/385×240/getty_84709618_345325.jpg”,”336×336″:”uploaded_files/image/336×336/getty_84709618_345325.jpg”,”300×520″:”uploaded_files/image/300×520/getty_84709618_345325.jpg”,”300×200″:”uploaded_files/image/300×200/getty_84709618_345325.jpg”,”284×160″:”uploaded_files/image/284×160/getty_84709618_345325.jpg”,”155×90″:”uploaded_files/image/155×90/getty_84709618_345325.jpg”,”100×100″:”uploaded_files/image/100×100/getty_84709618_345325.jpg”,”50×50″:”uploaded_files/image/50×50/getty_84709618_345325.jpg”}}}],”readMoreArticles”:[],”slideshows”:[],”formatted_text”:”

What do you think, of when you think of McDonald’s? McDonald’s hopes you’ll start thinking chicken. 

n

No, they don’t want you to forget about the Big Mac, exactly. But they do hope you’ll soon think of McDonald’s as your go-to place for chicken, before you think of Chick-fil-A, KFC, and its other chicken rivals.

n

That’s their somewhat secret plan anyway. It comes complete with a codename (“Better Chicken”), and it was outlined in documents McDonald’s shared with company franchises recently. 

n

The goal: make McDonald’s into a “credible chicken player.” (Doesn’t that sound appetizing?)

n

Corporatespeak aside, I was wondering if something like this might be coming. 

n

A McDonald’s in the U.K. caused a stir this week after it shared photos of a “Chicken Big Mac” on social media. (It turns out that the Chicken Big Mac does exist, but only in Australia–where it costs a little bit more than the beef Big Mac, by the way.)

n

Plus McDonald’s has been pushing a “Seriously Chicken” menu across its locations in Canada, where the slogan is, “It’s like Angus Beef if Angus Beef were Chicken.”

n

But that tagline sort of sums up the issue for McDonald’s.

n

We’ve all grown up knowing it (and lovin’ it), as the home of “two all-beef patties…” But today, chicken is perceived as far more healthy than beef. 

n

“It’s definitely a transformational era for McDonald’s. Chicken is part of that,” an analyst at Motley Fool, Jason Moser, told Bloomberg News, which reported the McDonald’s strategy and said it had seen the strategy outlined in a franchisees’ letter.

n

Among the things that are part of “Project Better Chicken”? (Or maybe that’s “Operation Better Chicken”), according to Bloomberg:

n

McDonald’s has already taken steps to elevate its poultry, which was long seen as a serviceable if uninspiring part of the menu. It’s vowed to stop serving chicken with antibiotics and removed artificial preservatives from nuggets. The chain also rolled out Southern-style sandwiches and tenders, which are coated in a crispy buttermilk breading similar to Chick-fil-A.

n

So, why take on Chick-fil-A so directly?

n

Why not simply ignore its smaller rival–especially since that’s basically what McDonald’s does to Wendy’s, when the smaller burger restaurant tries to bait the fast food leader?

n

There are at least 35 good reasons: the difference, in pounds, between the amount of chicken Americans eat every year–and how much beef they eat.

n

Red meat is going down, while chicken consumption is going up. And that goes straight to the bottom line.

n

Because while McDonald’s is by far the most successful restaurant chain in terms of total revenue–300 percent higher than second-place Starbucks–that’s largely because it has more restaurants (its own and franchised) than anyone else except Subway.

n

When you drill down a bit further, it’s only fifth on the list in terms of average sales per store. Two of the three competitors right behind it, Zaxby’s and El Pollo Loco, are chicken places.

n

Number one on the list, in terms of average store sales? You guessed it: Chick-fil-A, which makes almost twice as much per restaurant as McDonald’s ($4.41 million vs. $2.55 million).

“,”adinfo”:{“c_type”:”article”,”showlogo”:true,”cms”:”inc205552″,”video”:”no”,”aut”:[“bill-murphy-jr”],”channelArray”:{“topid”:”471″,”topfilelocation”:”icons__of__entrepreneurship”,”primary”:[“lead”,”grow”,”innovate”,”wire”],”primaryFilelocation”:[“lead”,”grow”,”innovate”,”wire”],”primaryname”:[“Lead”,”Grow”,”Innovate”,”Wire”],”sub”:[“icons”,”mktg”,”pivot”],”subFilelocation”:[“icons-of-entrepreneurship”,”marketing”,”pivot”],”subname”:[“Icons of Entrepreneurship”,”Marketing”,”Pivot: Reinvention Central”]},”adzone”:”/4160/mv.inc/lead/icons/icons”},”commentcount”:0,”bzwidgets”:[],”relatedarticles”:[],”comparisongrids”:[],”products”:[]}];
pageInfo.videos = [];
pageInfo.bootstrappedEditorNames = [];
pageInfo.bootstrappedArticlePrimaryChannelArrays = [{“incid”:205552,”primarychannelarray”:[“Lead”,”Icons of Entrepreneurship”]}];
pageInfo.bootstrappedInlineImages = [];
pageInfo.readmorearticles = {“text”:[{“id”:205572,”inc_homepage_headline”:”Before Shaun White Won Olympic Gold, He Ate a $920 Cheeseburger Named After Himself”,”inc_homepage_headline_ab_test”:”Shaun White Won His Third Olympic Gold Medal. Here’s Why That’s So Inspiring”,”inc_headline”:”Before Shaun White Won Olympic Gold, He Ate a $920 Cheeseburger Named After Himself”,”inc_filelocation”:”https://www.inc.com/bill-murphy-jr/before-shaun-white-won-olympic-gold-he-ate-a-920-cheeseburger-named-after-himself.html?cid=readmoretext_ab_pretest”,”tilefeatureimage”:”https://www.incimages.com/uploaded_files/image/300×200/getty_917623050_200013332000928047_345337.jpg”,”tilefeatureimageX2″:”https://www.incimages.com/uploaded_files/image/600×400/getty_917623050_200013332000928047_345337.jpg”,”brandview”:null},{“id”:204811,”inc_homepage_headline”:null,”inc_homepage_headline_ab_test”:null,”inc_headline”:”McDonald’s Just Announced It’su00c2u00a0Offering the Most Expensive Meal You Could Ever Imagine”,”inc_filelocation”:”https://www.inc.com/chris-matyszczyk/mcdonalds-just-announced-its-offering-most-expensive-meal-you-could-ever-imagine.html?cid=readmoretext0″,”slideshow”:false,”tilefeatureimage”:”https://www.incimages.com/uploaded_files/image/300×200/getty_84709618_2000133320009280184_344359.jpg”,”tilefeatureimageX2″:”https://www.incimages.com/uploaded_files/image/600×400/getty_84709618_2000133320009280184_344359.jpg”,”brandview”:null},{“id”:199319,”inc_homepage_headline”:””,”inc_homepage_headline_ab_test”:””,”inc_headline”:”What Do You Really Need to Know?”,”inc_filelocation”:”https://www.inc.com/michael-gerber/what-do-you-really-need-to-know.html?cid=readmoretext1″,”slideshow”:false,”tilefeatureimage”:”https://www.incimages.com/uploaded_files/image/300×200/getty_497487570_342287.jpg”,”tilefeatureimageX2″:”https://www.incimages.com/uploaded_files/image/600×400/getty_497487570_342287.jpg”,”brandview”:null},{“id”:204871,”inc_homepage_headline”:”These 40 Inspirational Quotes Picked by Richard Branson Will Move You to Achieve Your Potential”,”inc_homepage_headline_ab_test”:””,”inc_headline”:”These 40 Inspirational Quotes Picked by Richard Branson Will Move You to Achieve Your Potential”,”inc_filelocation”:”https://www.inc.com/scott-mautz/these-40-inspirational-quotes-picked-by-richard-branson-will-move-you-to-achieve-your-potential.html?cid=readmoretext2″,”slideshow”:false,”tilefeatureimage”:”https://www.incimages.com/uploaded_files/image/300×200/getty_456000744_200013331503697363162_345307.jpg”,”tilefeatureimageX2″:”https://www.incimages.com/uploaded_files/image/600×400/getty_456000744_200013331503697363162_345307.jpg”,”brandview”:null}],”slideshows”:[],”videos”:[{“id”:202597,”inc_homepage_headline”:null,”inc_homepage_headline_ab_test”:null,”inc_headline”:”The Brilliant Way 1 CEO Rallied His Team–in the Middle of Layoffs”,”inc_deck”:”Prioritizing your employees over the short-term goals of your company can be the best strategy in the long run, according to Simon Sinek, author of Leaders Eat Last.“,”inc_filelocation”:”https://www.inc.com/video/simon-sinek-explains-why-you-should-put-people-before-numbers.html”,”video”:true,”vidid”:”15155″,”tilefeatureimage”:”https://www.incimages.com/uploaded_files/image/300×200/Needs_600x400_340165.jpg”,”tilefeatureimageX2″:”https://www.incimages.com/uploaded_files/image/600×400/Needs_600x400_340165.jpg”}]};

pageInfo.ser_styid;

var landerJSON=null;

// End: Passing Smarty variables to the browser

var unfilledAdCalls = new Array();

var application_url = “https://www.inc.com/”;
var app_url = “//www.inc.com/”;

var incid = “205552”;
var baseURL;
var urlParts = location.href.split(‘/’);
if (urlParts[urlParts.length-1] == ”) {
urlParts = urlParts.slice(0,urlParts.length-1);
}
if (isNaN(urlParts[urlParts.length-1].split(‘-‘).join(”)) || isNaN(parseInt(urlParts[urlParts.length-1].split(‘-‘).join(”),10))) {
baseURL = urlParts.join(‘/’);
}
else {
baseURL = urlParts.slice(0,urlParts.length-1).join(‘/’);
}
pageInfo.baseURL = baseURL;

incSitepage = “”;


Source Link

Create a shortened URL

What's Your Reaction?

Cry Cry
0
Cry
Cute Cute
0
Cute
Damn Damn
0
Damn
Dislike Dislike
0
Dislike
Like Like
0
Like
Lol Lol
0
Lol
Love Love
0
Love
Win Win
0
Win
WTF WTF
0
WTF

Leave a Reply

Be the First to Comment!

avatar
  Subscribe  
Notify of

McDonald’s Has a Secret Plan. (Two Words: More Chicken)

log in

Become a part of our community!

reset password

Back to
log in

Hey there!

or

Forgot password?

Forgot your password?

Enter your account data and we will send you a link to reset your password.

Your password reset link appears to be invalid or expired.

Close
of

Processing files…

Choose A Format
Gif
GIF format